Business Plan

The main reason that some people take opportunities when they arise, and others do not, is that some people are ready.

They have their Business Plan ready and all they need to do is take advantage of the opportunities.

Where can you find the right Business Plan?

If your Business is based in the United States - click here

US Business Plan

If your Business is based in the U.K. - click here

UK Business Plan

File Sharing

Online file sharing software is making it easier than ever before for professionals to quickly share documents with colleagues, clients and even vendors. Unfortunately, the speed with which people can distribute digital documents using online tools often comes at a price. It is not uncommon for privacy to be breached when businesses allow employees to store and share documents containing proprietary information in the cloud.

Email is a notoriously dangerous way to send and receive confidential documents — even the most elementary hackers have found ways to intercept un-encrypted files shared online — but the speed and simplicity of online document sharing make it difficult for most businesses to realistically go back in time and return to the days of sharing documents via postal mail and fax.

Although the practical risk of having confidential business information leaked when sharing documents online is significant, there are ways that companies and individuals can decrease the threat of being exposed. Document sharing and knowledge management software companies are pioneering new technologies that make it more challenging for hackers to access private documents and files stored in the cloud.

  • Utilize a business-grade file sharing system - Personal file sharing tools may be cheap or even free, but the price that users pay for those services is often reflected in the level of security. Document sharing platforms developed for personal use have significantly fewer encryption and privacy features built in because the intended users are not typically sharing confidential information. To ensure their data stays completely private, businesses should rely exclusively on professional-level document sharing and knowledge management software tools.

  • Control how recipients access your documents - Setting permission is one smart way for professionals to limit access to the documents they distribute digitally. Senders can revoke access to the files they’ve shared at any time, limiting the hours that colleagues have to review those files even after they have been downloaded. In many cases, digital permission levels can be set up to prevent document recipients from forwarding a sender’s files or even printing those files. While less common, there are also professional-level file sharing systems that prevent recipients from taking screen-grabs of the documents they have received.

  • Keep software updated - Hackers thrive on companies’ inability to keep their professional software systems updated. Making sure that every employee at your company has downloaded the latest software upgrades is one of the smartest things that an employer can do to increase online security with zero added cost. In many cases, IT staffers can place blocks that prevent employees from accessing their computers or their files until all the latest application updates have been installed.

  • Opt for password-protected sharing - Many of the top document management and knowledge sharing systems allow users to place password restrictions on their files. Recipients both inside and outside of the company are prevented from downloading these files without the appropriate credentials. This gives senders complete control over who can and cannot access their documents, and ensures that confidential information remains safe online. Passwords are now standard across many platforms and devices, so they’re often taken for granted. It is essential that all default passwords are changed right away and when it comes to setting your new code, it’s important to note ‘Password123’ or ‘Login1986’ (your birth year) simply isn’t strong enough. The easiest way of creating unique and secure passwords is to use a computer generator to provide randomised passcodes for every device or system you have. Never use the same password for everything you do either, as, if one is hacked they’ll have access to all.

  • Encrypt files before they’re sent - Encrypted files are less enticing for hackers because there is no guarantee that the data contained within those files will ever be exposed. Most file sharing services will encrypt the files that users upload, however this isn’t always a given and it is worthwhile to double-check this fact before uploading any private or sensitive material. Even those file-sharing tools that offer encryption for users on desktop computers may not automatically encrypt files for users on their mobile devices. The single most secure way to share a document is by encrypting it and including a password. This combination represents the gold standard in online file sharing protocol. Whether you intend on sending sensitive information across the country or even the world, encrypting your transfers will ensure that, even if intercepted, no one will be able to read the files. You can ensure secure data transfer through SFTP, HTTPS or FTPS encryption and when stored, protected with AES-256 bit encryption. That way, whether in transit or not, your private, sensitive business data is secure.

  • Provide Additional Cover with Two Factor Authentication - If you believe your systems require a second barrier of protection, as well as a password, two factor authentication may help. This will require you to have a login and another physical device (such as a mobile phone) to access the business’ system. This can be as simple as an email code verification process or as high-tech as fingerprint recognition.

  • Train Staff for Effective Protocols - Human error cannot be completely avoided, but it is important to provide your staff with the correct training to ensure this risk is minimised as much as possible. Training your staff will educate them in how to use these security systems and the reasons why they are needed, this way they will be more aware and less likely to make dangerous mistakes. It’s also important to run refresher classes every time there are major changes to protocol.

  • Limit Access to Provide Privacy - Limiting access according to seniority or department means that employees only have access to information they require to complete their job, and not every file in the system. With less data accessible the risk of compromised data is less likely.

  • Monitor All Outbound Communications - Monitoring of outbound communications can be a tricky subject when it comes to respecting employee privacy, but unfortunately it is vital for many businesses. For ease, speed and privacy, a software system can be put in place to monitor these communications and prevent a data leak by simply alerting users to the risk and preventing items from sending until this is corrected.

  • According to American technology company Cisco, 48% of UK employees aren’t concerned with data security and 39% believe it is their employer’s responsibility not theirs. So, with nearly half of staff surveyed admitting file safety is not on their priority list, it may be time to up your game and ensure it is on yours.

Of course, these are just a few actions your business can take to ensure secure data transfer and prevent cyber-attacks. If you would like to learn more or invest in data security, speak to a well-respected data partner.

File Sharing

File Sharing

File sharing on p2p is soaring despite the music and movie industry efforts to curb the practice. Regardless of which side of the arguement you are on it is likely that sharing of copyright material will continue in one form or another for the foreseeable future.

With the advent of p2p file sharing it is possible to download music, movies, movie trailers, MP3's, TV shows, software, games and ringtones all for free. All that is required is a fast internet connection and some P2P software. A peer to peer computer network is a network used for sharing content like audio, video, data or anything in digital format. The best known example of p2p file sharing application was Napster. Napster was shutdown following a lawsuit with the music industry.

Today, Napster has been replaced by a new type of application which required no central server and allows the anonymous sharing of files. The most common peer to peer networks today are Kazaa, Grokster, eMule and Morpheus.

Be warned however that much of the content on p2p networks is copyright material and therefore downloading or sharing this material can violate copyright laws especially in light of the recent US Supreme Court rules against file-sharing services. There is also the risk of downloading viruses and spyware as these file-sharing networks are not secure. Spyware and adware programs are frequently bundled into P2P file sharing software. Downloaded material could also contain pornography.

There are probably ten million people online, looking for downloads at any given time. Of course, a lot of them could be looking for pornography or free software but still, reaching a minimum on a million people on any given day does offer some rather intriguing possibilities.

People like using file services to download music for two simple reasons, they’re free, and there is an incredible selection. The fact is Pandora’s Box has been opened. In Napster’s wake, other quasi-legal services quickly emerged… a lot of them. Even if they are closed, others will succeed them.

Major record companies would like to thing otherwise but they are never going to stop file sharing. Net users are file sharers…plain and simple. Long before the Internet came into being, people made cassette tapes of their favorite music for their friends…cd burners are so much easier and faster.

So how can you use this to help your viral marketing campaign along? Think about this. Once someone downloads your MP3 files and those files are available on that listener’s hard drive, viral marketing begins. After two users start sharing your files, suddenly, your music is on the hard drive of a second computer…then a third… and on and on. When users are searching and they find your music on a lot of different computers, they are more likely to download the files. It’s just a matter of time before you’ll find your files showing up in more and more places.

No matter what genre music you play…Rock and Roll, Country, Tejano, Mozart sonatas, Heavy Metal, of Brazilian Jazz, there is an audience for it somewhere.

In this new paradigm, you aren’t hawking a product, you are offering free music via a medium that lets you be directly connected with your audience.

A Great Business did not just happen - It was planned that way.

The Button Store